To fulfill the finest in global reservations, marketing and eBusiness needs of independent owners and operators, allowing your property to compete on the same level as a large Hotel chain. These needs will be satisfied through collaborative marketing programs, comprehensive worldwide reservations operation, sales representation and technical consulting services.

Our Goals Are:

Here are significant reasons why your Hotel should join us!


  • Central Reservation System
  • Your Property gets promoted on our website
  • Booking Engine for your Facebook page and your property Website 
  • eBusiness strategic consultants and training professionals to assist with website optimization, search engines, online distribution strategy, eMarketing, implementation of promotional campaigns and email marketing support.
  • Pre Opening consulting service 
  • Canada Sales Representation 
  • Technical consulting services
  • Access to our Supplier database and special pricing

Non-Branded Affiliation

SoftBrand Solutions

You Get Our Non Branded Package Plus

  • You Get a Award winning website for your property

  • Travel Show Representation -MONTREAL & TORONTO
  • We coordinate with the Canadian Travel agents Fam-Trips  
  • We connect your property to the Global Distribution System (GDS). You reach 1.2 M of travel agents Sabre and Travelport
  • We present your property to the ACTA community with webinars (Webinars have a third-party extra charge)
  • We connect your property to TripConnect a Tripadvisor meta search for Accommodations 
  • Your property will Join our Loyalty Program Stand Out Preferred Guest  with 492,000 members


Capture a quarter of all “Book on TripAdvisor”

Fees and Commission 

Non-Branded Affiliation


25% Commission per Direct Bookings

10% Commission per Direct Bookings

*GDS  Third party provider extra charge per booking

A Monthly fee of $20.00 USD per Room 

A Monthly marketing fee of $3.00 USD per Room

  •  Application Fee > USD $12,000  – one time fee VOID
  • One Time Technical  Service Fees /License Fees >  USD $125.00 per room – one time fee VOID
  • This fee will be charged only once for the entire contract term and covers all costs and expenses in integrating the hotel into the Stand Out Hotels system, website, distribution channels, brochures, connection and integration into the key players of the global distribution systems, online travel agencies, etc. and all other start- up expenses.

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